Danish school reform

What’s the deal with the Danish school reform? A lot of parents have been asking themselves that very question. Instead of answering by way of a long-winded description, Viborg municipality chose to inform its citizens about the reform through an animated short film that communicates in a different and more immediate fashion.

Head of Schools Chris Rævsgaard Hansen says: “There are already so many words out about the reform, so it’s been rewarding to watch the animators distil the essentials and construct a new animated narrative that everyone can understand.”

Case Details

  • Date: 06/01/2014
  • Client: Viborg Kommune
  • Production: Re: Frame Studio & Drawsmoe